Seafish – as part of Love Seafood B2B activity – launches a series of three webinar ‘marketing masterclasses’ for seafood businesses.
Aimed at independent restaurants, fishmongers and fish and chip shops, the free-to-attend online marketing masterclasses are being delivered as part of Seafish/Love Seafood efforts to promote and support seafood consumption.
The webinars are designed to give independent business owners a chance to develop their marketing skills and knowledge – and will also provide attendees with an opportunity to learn how they can use the Love Seafood consumer brand as part of their own marketing and promotional activity.
The three webinars are:
- Thursday 11 March – Maximising social media for business – Get insights on common social media queries and build knowledge on how to execute simple but effective social media strategies.
- Thursday 18 March – An introduction to local search engine optimisation (SEO) – Learn how to find out what customers are searching for and how to make local SEO work for your business.
- Monday 22 March – Restaurants responding to Covid-19 – Hear from two restaurant owners on how they successfully adapted to the challenges brought by Covid-19. Hosted by celebrity chef Mark Sargeant, and featuring Bob McCoubrey (Mourne Seafood Bar, Belfast) and Campbell Mickel (Eddie’s Seafood Market and Merienda Restaurant, Edinburgh).
For further Seafish news about the events – please visit https://www.seafish.org/about-